GIF invests in supply chain solution creating value for underserved fishing communities.

GIF is pleased to announce our risk capital investment in Keep IT Cool, (KIC) a start-up based in Nairobi which is revolutionising the supply chain industry through the creation of a smart distribution platform known as Markiti.

KIC provides sustainable refrigeration and smart distribution solutions for fisherfolk and smallholder farmers in Kenya and Uganda. It helps extend the shelf life of their produce, reduces spoilage and creates more stable incomes. By improving profits and cutting down on food waste, KIC is helping build a more sustainable future for these communities.

Food loss from farm to fork is a huge challenge in many markets in Africa. With inadequate cold storage and transport systems in place, fisherfolk on the Kenyan side of Lake Victoria are losing up to half of their catch every day.

Francis Nderitu is co-founder and CEO of Keep IT Cool, which was awarded the Earthshot Prize in 2024 for its impact on Building a Waste-Free World.

“Our platform uses innovative business models and technology to link supply and demand in the fish and chicken value chains,” he explains. “By leveraging decentralised off-grid and on-grid cold storage facilities, the platform reduces post-harvest losses and guarantees market access. 

“Our approach enhances supply chain efficiency by 98%, helping fisherfolk increase their income while promoting fair trade. We also promote sustainability, cutting carbon emissions by 51% through innovations such as solar-powered coolers and hybrid trucks.”

Keep IT Cool recently announced it is developing Kenya’s largest solar-powered cold chain hub to increase cooling capacity sevenfold. The new hub will lead to a huge reduction in food waste while boosting farmers incomes. This facility joins new distribution centres in Nakuru and Kisumu, which are now expanding to offer clean energy and refrigeration in the region. 

Investment Associate Dianah Irungu acted as deal lead for the Global Innovation Fund: “We are participating in this current round alongside lead investor, Acumen, in a deal which will significantly scale the business,” she says. “GIF’s investment in Keep IT Cool is pivotal in delivering a new solar-powered cold chain hub and the expansion of regional distribution centres. 

“This deal is aligned with how GIF is increasingly focusing our investment strategy on innovating for climate adaptation and resilience. KIC supports climate action by reducing post-harvest losses, ultimately decreasing both food waste and greenhouse gas emissions. Moreover, by offering solar-powered cold storage, KIC is minimising waste and providing an eco-friendly alternative to traditional energy sources, reducing the carbon footprint of the value chain.”

Francis Nderitu adds: “KIC is pursuing growth through a climate-friendly strategy. We are partnering with 2022 Earthshot Finalist ROAM to roll out a hybrid electric delivery fleet, purchasing e-bikes and batteries for low-carbon logistics. These efforts will cut emissions, create prosperity, and increase smallholder incomes by 20% - demonstrating how cooling innovation can build a more prosperous, climate-resilient future.

“We have plans to grow into East Africa and beyond, and expand our activities in poultry, fruit, and vegetables, and expand our service to more communities, improving the livelihoods of up to 1.6 million people by 2030.”